We catch up with Emma Bell from ShuttleID to find out more about the ShuttleID brand and its presence at Euro Bus Expo, on stand A48.

Tell us a bit about your company:

ShuttleID founder, Chris Bell, has worked alongside transport operators over the past 16 years. On this journey, Chris discovered operators were in real need of an affordable solution to help them manage home-to-school transport. Ticketing systems were too complex and too costly to justify running only twice per day, 190 days per year.

In 2019, Chris launched ShuttleID. Using portable hardware, costing a fraction of modern ticketing machines, in the first week of operation ShuttleID solved a £10,000 ticket fraud problem for an operator.

The platform offers two main packages. The Complete Package helps operators sell tickets and passes online, paid by card or direct debit, delivered instantly to customers. For operators who don’t need an ecommerce facility, they can issue passes instantly with our Simple Package. Passes can be used conveniently on the passengers phone or printed out.

During 2020, the global pandemic posed challenges within the bus and coach industry. ShuttleID gave operators critical tools to manage their school services safely and efficiently; going cashless, contact tracing reports, SMS service alerts and more. ShuttleID expanded and onboarded operators across England, Wales and Northern Ireland.

In 2021, ShuttleID launched its innovative Bus Open Data package, helping operators save huge expenses otherwise required for compliance with publishing vehicle location data. With growth showing no signs of slowing, Chris was joined by wife Emma to help manage the business.

Launching the LIVE add-on earlier this year, ShuttleID enabled live vehicle tracking for passengers and real time boarding data for management. This means operators can now offer the best technology to their clients at an affordable price whilst still retaining full control over the commercial relationship.

The ShuttleID platform continues to evolve, listening to feedback from over five million annual passenger trips and the 50+ operators we now work with.

Tell us about your latest products, services, promotions or launches that visitors can hope to see on your stand:

Over the past year we have added a lot of new features to the ShuttleID platform and launched our new driver app. The app offers live vehicle tracking and real-time ticket scanning data, all within a single system. Passengers and parents can see the exact location of their vehicle, conveniently accessed directly from the mobile ticket on their phone.

Our recent Simple Pass add-on now allows operators to both sell and issue passes from the same account, which is perfect for commercial routes that have a mix of both paying and entitled travellers.

ShuttleID has a number of big product launches planned close to Euro Bus Expo 2022 and attendees will not want to miss out on what we have to offer. If you operate either a school bus service or a work service, make sure you visit ShuttleID at stand A48.

Why is exhibiting at Euro Bus Expo 2022 an unmissable opportunity for you?

Our business started just before the pandemic and we have not had the opportunity to meet many of our customers and industry contacts face-to-face.

Operators in the industry may have heard our name over the past couple of years but still don’t know who we are or what we’re about. This is a great opportunity for us to show them first hand exactly how we can help.

With a number of product launches happening in the run up to Euro Bus Expo 2022 this will also be the first opportunity for many operators to see and hear about all the new and exciting developments we can now offer.

With Euro Bus Expo 2022 being one of the first major industry events held since the pandemic started, we are excited to be a part of something we feel is unmissable.