PUT YOUR BRAND IN THE SPOTLIGHT
If you’re looking to promote your brand to key buyers in the coach and bus industry, Euro Bus Expo is the industry’s most important marketing platform for your business.
It’s the industry’s most powerful platform for showcasing products, building relationships, and driving sales. For three decades it has brought together the entire coach, bus, and mini vehicle supply chain – making it the catalyst for operators to make future purchasing decisions and the place where new ideas are launched, deals are struck, and the future of passenger transport is shaped.
PREVIOUS EVENTS WELCOMED
7,000 ATTENDEES
FROM 40 COUNTRIES
TOP-LEVEL BUYERS
50 VERIFIED TRADE PRESS
WHO YOU WILL MEET
You’ll meet key decision makers from the largest bus and coach operators through to owners and managing directors of independent, family-run businesses. This includes senior roles such as CEOs, Managing Directors, Engineering and Operations Directors, Transport Planners, Community Transport Operators, and Local Authorities.
They arrive ready to explore new products, compare solutions, and strengthen relationships with current and future suppliers – and your competitors will be there too, showcasing their latest innovations.
OPERATOR PROFILE
55% run buses
63% run coaches
47% run mini or midi vehicles
23% Operate 1 - 10 Vehicles
28% Operate 11 - 30 Vehicles
22% Operate 31 - 100 Vehicles
27% Operate 100+ Vehicles
REGULAR VISITORS INCLUDE
A&P Travel (Tours) | Acklams Coaches | Alfa Travel | Arriva | Bakers Dolphin | Bayliss Executive Travel | Bay Travel Coaches | Belle Vue | Bibbys of Ingleton | Birmingham Airport | Brighton & Hove Buses and Metrobus | Bus Éireann | Cardiff Bus | City Circle | Clarke Coach Hire | Coach Travel Group | Connexions Buses | Dews Coaches | Donoghues of Galway | Dublin Bus | East Yorkshire Motor Services | Edwards Coaches | First Bus | Go Ahead | Go South Coast | Grant Palmer | Heathside Travel | Homeward Bound Travel | IGO Tours | Ipswich Buses | Smiths Imperial Coaches | Jason Edwards Travel | JKT International | Johnsons Coaches | Lakeside Coaches | Llew Jones | Longmynd Travel | National Express | Maynards Travel | Maynes Coaches | Mcgill’s Bus Group | Metroline | Newport Transport | Nottingham City Transport | OMC Global | Oxford Bus Company | Motts Travel | Passenger Plus | Prospect Coaches | Reading Buses | Richmond Coaches | Rotala | Skills Motor Coaches | Stagecoach | Tally Ho Coaches | Thames Valley Buses | Transdev Blazefield | Tower Transit | Transport For London | Trentbarton | Ulsterbus | Warrington’s Own Buses | Whippet Coaches | Whites St Albans | Woods Travel | York Pullman | and many more…
IN 2024, VISITORS ATTENDED TO...
91%
discover new products and services
87%
compare products and services
86%
meet new suppliers
79%
meet with their current suppliers
AMPLIFY YOUR MARKETING EFFORTS
There’s a reason why most exhibitors return to Euro Bus Expo
Euro Bus Expo’s continued success is driven by our team’s close engagement with the market, passion for the industry, and expertise in connecting buyers and sellers. As the largest multi-platform media and events business in the UK coach, bus, and minibus sector – and the team behind routeone magazine and the routeone Awards – we have unrivalled reach and relationships across the industry.
We are committed to helping exhibitors achieve maximum growth and return on investment. You’ll benefit from a wealth of free marketing opportunities, unparalleled support throughout the planning process, and a targeted campaign designed to put you in front of senior decision makers with real buying power.
MAXIMISE YOUR ROI WITH EURO BUS EXPO CONNECT
As an exhibitor, you’ll get exclusive access to Euro Bus Expo Connect – our matching and meeting planner platform.
This tool allows you to connect with key decision-makers, schedule meetings in advance, and showcase your products. It’s designed to help you make the most of your time at the show, ensuring that you meet the right people and generate high-quality leads before, during, and after the event.
With Euro Bus Expo Connect, you can:
- Search for relevant visitors and schedule meetings at your stand or in the Connect Lounge.
- Showcase your products in the digital marketplace, making them visible to buyers ahead of the show.
- Plan your day by organising meetings and receiving reminders, so you never miss an opportunity to connect.
JOIN EXHIBITORS REPRESENTING EVERY LINK OF THE SUPPLY CHAIN
You’ll be in great company alongside suppliers offering:
- Bus and coach dealers
- Importers and manufacturers
- Mini and midi vehicle converters and dealers
- Workshop equipment, parts and accessories
- Glass replacement and repair services
- Insurance providers
- Legal and financial services
- Training and development services
- Alternative power solutions
- Accessible vehicles and equipment
- Engineering services
- Vehicle refurbishment
- Wash systems
- Information technology
- Security and camera equipment
- Ticket and fare collection
- Audio and visual equipment
- Fleet management
- Passenger information systems
- Telematics and fuel monitoring
- and more!
EXHIBITOR'S VERDICT
97% were highly satisfied with their experience
96% rated visitor quality as excellent or good
87% generated sales leads from new contacts.
90% spent valuable time with existing customers
87% are planning to exhibit again at Euro Bus Expo 2026
DON'T JUST TAKE OUR WORD FOR IT...
- CP
Claire Phillips
Sales Director, Alfatronix Ltd
Euro Bus Expo is the 'go to place' to meet industry colleagues, meet new customers, and promote your products.
” - HC
Honor Clough
Area Business Manager, Camira Fabrics
Euro Bus Expo is a great platform for doing business! We've had lots of interest and have taken orders from new and existing customers. The quality of visitors was excellent.
” - JB
Jane Byrne
MD, Pride & Joy Clothing
Euro Bus Expo saves me miles and hours of travelling. It allows me to catch up with existing and lapsed customers - some of which placed sizeable orders.
” - MB
Mark Baker
National Sales Manager, Thornton Brothers
Euro Bus Expo is a fantastic opportunity for us to meet new and existing clients
” - RT
Richard Thomas
General Manager, ALCOLOCK UK
Euro Bus Expo is an excellent show and a great platform to meet new and existing customers.
” - RS
Ritesh Shah
Project Manager, TransMach Systems
We received significant interest, leading to valuable connections and business opportunities. The event attracted a high-quality audience, making it a must-attend.
” - RW
Robert Williams
Chief Executive Officer, Reading Buses
Euro Bus Expo is the industry's chance to showcase the latest innovations, to network, compare suppliers, make or refine purchasing decisions, and ensure future business.
” - SL
Steve Low
MD, Mistral Group
Euro Bus Expo worked exceptionally well for us. It gave us the opportunity to get our new branding in front of the market and reconnect with many customers and suppliers.
” - TQ
Tom Quay
CEO, Passenger
Euro Bus Expo is an exceptional event. We’ve received incredible interest, secured new business opportunities, and strengthened relationships with existing customers.
”