The inaugural European Natural Beauty Awards ceremony, held on October 9, 2024, in the heart of Stockholm, was a resounding success, bringing together over 300 guests from 35 countries to celebrate the most innovative and sustainable natural cosmetics products of the year.

With over 700 cosmetics brand applications received for 2024, the European Natural Beauty Awards is a testament to the growing demand for natural and ethical beauty products. This year, 188 cosmetics products meeting the strict criteria of the awards were shortlisted for the awards.

The Industry Awards:

The Distributor of the Year (Powered by The Natural Beauty Show) went to Tree of Brands (Sweden), awarded for its supportive approach to natural cosmetics brands and its pioneering role in bringing natural sunscreens to the Swedish market.

Market Chain of the Year: Herbolario Navarro (Spain) was recognized for its 200-year commitment to natural cosmetics and its extensive network of 60+ shops across Spain.

Beauty Shop Chain of the Year: Ruohonjuuri (Finland) received the award for its groundbreaking flagship store in Helsinki, the largest of its kind in Europe, and the first natural cosmetics shop in an airport at Helsinki Airport.

Department Store of the Year: Stockmann (Finland) was honoured for its supportive approach to natural cosmetics brands and its extensive selection of natural cosmetics, setting a new standard for department stores around the world.

E-commerce of the Year: The House of Organic (Finland) was recognized for its transparent communication, commitment to distributing quality natural cosmetics online, and consumer- engaging work online with its large-scale “Natural Cosmetics Days” campaign.

Independent Shop of the Year: TwistBe (Finland) was honoured for its tireless work in educating consumers about ingredient content and care for different skin conditions, both online and offline.

Pharmacy of the Year: Having launched the pharmacy’s own, certified natural cosmetics line, Yliopiston Apteekki (Finland) was recognized for its pioneering approach to natural cosmetics, setting a new standard for pharmacies around the world.

Voice of the Year: Sanni Jama (Finland) was recognized for her tireless work in educating consumers about the cosmetics’ ingredient content and her bravery and strength in bringing a large-scale greenwashing case into light in the summer of 2024.

Brands including Sweden Eco, By Mukk, ARΩMA Skincare, Ana Kosmetik Switzerland, Weleda, VERDILAB, TEAM DR. JOSEPH, SPIRIT OF RÜGEN and many more placed in the coveted list of the finest natural cosmetics cosmetics and beauty tools of 2024.

The 126 best natural cosmetics products of the year list is available to view here.

More information available at www.europeannaturalbeautyawards.com